Train operator Lumo, who provide a fully electric east coast line across the UK, have firmly shown that they support equality and minority communities, with a series of investments in LGBTQIA+ community organisations. The operator recenty unveiled a redesigned Pride train in 2026 featuring the logos of Newcastle based community radio service Pride Radio, OUT North East, Edinburgh Pride and Glasgow’s Pride, reflecting the organisations it supports along its routes. According to media website RCS Radio Today, a grant of one thousand pounds to Pride Radio is now being followed by sponsorship of the station's weather bulletins. With forecasts on the hour, the rail service operator is getting firmly behind the rainbow community. Richard Salkeld, Director of Communications and Partnerships at Lumo, said: “While we can’t promise sunshine every day, we can promise that we will always continue to champion inclusivity and the LGBTQ+ community.”

Mr Salkeld also confirmed that Lumo will continue supporting LGBTQ+ organisations throughout 2027, following its involvement in Pride events during 2026.

Pride Radio broadcasts across Newcastle Upon Tyne on 89.2 FM and on digital DAB radio. The station is one of five full time queer radio stations operating in the UK.

Lumo operates a fully electric East Coast service linking Glasgow and Edinburgh with Newcastle and London King’s Cross, while its West Coast route, launched laset spring, connects Stirling, Preston, Carlisle and London.